Pillows let your favourite design move in
A pillow works as both a textile and a decoration. Its character or symbol gets a spot on the sofa, bed or chair instead of hanging on its own on the wall. Harry Potter, Pokémon, The Lord of the Rings and anime worlds all have very different styles, even in the same format.
Pokémon gives pillows a distinct gaming feel, while film, anime and family characters take things in other visual directions. That makes these textiles interesting in rooms that aren’t built around a gaming theme, too.
Throws give designs more room
A throw has more surface area than a pillow, so patterns, characters and colours can repeat or spread across a larger design. That makes it more noticeable when draped out, while giving it a different purpose from simple wall decor.
Towels take the design beyond the sofa
Towels are used in a completely different setting from pillows and throws. The design still gets plenty of space, but the product belongs in the bathroom, by the pool or at the beach rather than on the sofa.
Pokémon, Paw Patrol, Naruto and other colourful worlds work well in this format because the characters stay clear even when the towel is folded or hanging up.
Gaming, anime and film in a softer format
Pokémon represents gaming, Dragon Ball and Naruto bring in anime, while Harry Potter and The Lord of the Rings add film and fantasy style. In interior decor, pillows and throws sit alongside doormats, clocks and other products that change a room in different ways.
In home décor, the textiles meet lamps, kitchen products and other decor from the same worlds.